I'm not sure how many of you caught this little tidbit in the news today but Martha Stewart (now referred to as a Lifestyle Entrepreneur) is hooking up with Gallo wines to develop a signature line of wines.  The brand line will be called *Martha Stewart Vintage* and it is going to be marketed to a test area of 6 cities.

According to the articles that I read it will be an initial launch of 15,000 cases so more than boutique! The wines will all be Sonoma wines and will include: 2005 Chardonnay and Cabernet Suavignon plus a 2006 Merlot. I wonder if Martha was at our Sonoma tasting event last night taking notes?

Later in this blog I really want to explore Lifestyle Entrepreneur and what that means? Love to hear your comments and thoughts on that too.

--cp at Tango Wine